80Noir Ultra: Premium vegan dark chocolate backed by Olympic athletes – vegconomist


December 1, 2021


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80Noir Ultra is a premium vegan dark chocolate company created by Carole Armitage, personal trainer and wellness writer. Earlier this year, the British brand was named one of Forbes’ 17 Best New Healthy Vegan Foods and Drinks.

80Noir chocolates are made from 80.3% cocoa and are available in a range of beads and tablets. They can be eaten as is or made into hot chocolate with the addition of hot water or vegetable milk.

The brand is available online through Yumbles, Ankorstore and the 80Noir Ultra website. It is also stored in the airport lounges of the Virgin Atlantic Clubhouse.

To promote the mental and physical health benefits of its premium vegan dark chocolate, 80Noir has partnered with ten Olympic and professional athletes, including runners Aly Dixon and Helen Davies. Athletes take on the role of brand ambassadors to show that dark chocolate can play a role in a healthy lifestyle.

Helene Davies. © 80Noir Ultra

As the plant-based diet grows in popularity, the demand for vegan chocolate is increasing sharply, with some confectioners adding hundreds of new products to their lines in order to keep pace. The global vegan chocolate market is projected to reach $ 1.41 billion by 2028, with a CAGR of 14.8% during the forecast period.

“With the help of my Elite Chocolate Squad, we want to spread the message that 80Noir Ultra is a precious part of our positive lifestyle and will bring you a moment of calm, a boost of clean energy, reduce your stress level and anxiety and will make you feel happier and hugged from the inside out! said Carole Armitage, founder of 80Noir. “This powerful drink bar, bar and practice bars will do it all and we’re here to show you how.”

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