British Olympic diver and gold medalist Tom Daley opens online knitting store: NPR

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Tom Daley said his work on knitting projects helped him stay calm between events at the Tokyo Olympics, where he won a gold medal. He recently started an online store, selling knitting kits.

Clive Rose / Getty Images


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Clive Rose / Getty Images


Tom Daley said his work on knitting projects helped him stay calm between events at the Tokyo Olympics, where he won a gold medal. He recently started an online store, selling knitting kits.

Clive Rose / Getty Images

British diver Tom Daley won fans for his habit of knitting between events at the Tokyo Olympics. Now he’s converted that hobby into a business, launching a website that sells knitting kits for sweaters, blankets, accessories, and even a flamingo named Elvis.

Daley’s Made with Love site recently went live, giving his fans – many of whom have long followed his knitting exploits on Instagram – a new chance to play with the 27-year-old gold medalist.

After the diving star was spotted knitting in Tokyo, he said it helped him cope with the stress of Olympic competition. He was prolific enough to set up a dedicated knitting account, where he sold dog sweaters and other projects benefiting charities. This account is now dedicated to his online store, which also offers a line of clothing.

“Whether you’re looking for a way to calm the mind or want a new hobby, knitting has something for everyone,” Daley said in an article about his new venture. “My new knitting kits are here to spark your creativity and are lovingly designed by yours truly.”

When Daley won his first gold medal at the Tokyo Olympics, he used that moment to encourage LGBT youth to dream big. Even if they don’t yet have the support they need, he promised, it will come.

“I am incredibly proud to say that I am a gay man and also an Olympic champion,” said Daley.

Daley’s teammates in the British Tokyo Olympics squad recently elected him Olympian of the Olympians, an honor reserved for “the athlete who best demonstrates what it means to be part of the GB team”.

Daley was only 14 when he competed in his first Olympics, the 2008 Games in Beijing.



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